Technology

Announcing Our Strategic Partnership with Benzinga – A New Era of Personalized Financial Content

March 6, 2024

I’m thrilled to share some exciting news from the PersonaFin AI team. We have recently solidified a strategic partnership with Benzinga, a renowned leader in financial market content. This partnership marks a significant milestone in our mission to revolutionize how financial information is personalized and experienced, while steadfastly upholding our commitment to ethical AI, ensuring trust and transparency in every interaction.

For some time now, we’ve been closely collaborating with Benzinga, integrating our technology to enhance the personalization of their content. The results have been outstanding. In November alone, our technology powered personalized experiences for over 20 million traders and investors on Benzinga.com, significantly boosting engagement and demand for their content. These successes are a testament to the powerful synergy between Benzinga’s comprehensive market coverage and our advanced AI-driven personalization capabilities.

This strategic partnership not only deepens our relationship with Benzinga but also reinforces our vision of empowering financial information consumers with highly relevant and personalized content. The integration of PersonaFin AI’s cloud capabilities with Benzinga’s API structure is a game-changer, enabling seamless personalization of financial news and insights, and respecting user privacy while providing invaluable behavioral insights for compliance and marketing purposes.

Imagine offering each of your customers a personalized newsfeed, tailored to their behaviors on your platform. This not only enhances user engagement but also provides rich, ethically-sourced behavioral insights. Our low-code PersonaFin AI Solution extends these capabilities, enabling features like intelligent search and fully personalized emails, leveraging the daily insights from Benzinga’s content and data.

For our existing clients who haven’t yet integrated Benzinga’s data feeds, the process is straightforward. Contact your account manager, and we’ll facilitate a seamless connection with the Benzinga team.

I am incredibly proud of what the PersonaFin AI and Benzinga teams have accomplished together. This partnership is a promising step towards our shared vision of a future where financial market experiences are not only personalized but also empowering and insightful.

Thank you for your continued support, and here’s to a future of more personalized, insightful, and engaging financial content!